From: flexReceipts
Looking around at an empty store can put a knot in your
stomach.
Getting people in the door is a growing challenge for
retailers. It’s so much easier for customers to sit on their couch and order
what they need online. I’m guilty of it myself.
Smart retailers know that the key to making that trip
worthwhile is creating a flawless shopping experience that makes every customer
feel unique and appreciated.
In
Personalization, Details Matter
It starts with the little things.
Like being greeted when you walk in the door. Getting waited
on within minutes by smart, friendly salespeople who know the merchandise and
can answer your questions. Even a good checkout experience can be memorable.
But it also comes down to money. Don’t you love it when you
get a special offer on a product you buy all the time? Even if you don’t use
the discount, you remember that you received it and were appreciated as a
valued customer.
Putting Your Receipt
to Work
flexReceipts gives you the power to give your customers a
consistently great experience throughout their entire in-store experience.
While they’re shopping, your sales associates can retrieve their shopping
history to find similar or complementary products. Once they reach checkout,
the attendant can quickly locate their name and billing information, email,
mobile number and loyalty card info without having to ask for it again.
Here’s where the experience goes from great to memorable:
Each customer’s flexReceipt is personalized based on their current and past
purchases, how often they shop with you, demographics and other data.
When your customers open their digital receipt they’ll
experience an extension of their visit -- offers tailored to their interests,
maybe a video about the brand, links to your social media sites, and the
opportunity to pin or like their product on their own social media pages.
It’s like putting a beautiful bow on a great shopping
experience gift – and one more way to extend the benefits of personalization
and keep customers coming back for more.
For more information visit:
flexReceipts